Eventfinder has released a major upgrade to its award winning event marketing and ticketing platform. The Eventfinder Pro 2.0 upgrade includes a completely new Ajax user interface.

Eventfinder Pro 2.0 is the industry facing application that enables event promoters and organizers to list their event and have it distributed for free. They can set-up and manage their own online ticket sales direct to consumers for simple single-day, single-price events through to complex, multi-day festivals with tiered pricing.

Eventfinder Pro won Best User Experience at the 2011 New Zealand Internet Awards.

“Ticketing systems don’t usually win user experience awards because they are notoriously difficult to understand and hard to use” says Michael Turner, Eventfinder CEO.

“We’re proud to be recognized by our peers for helping transform an industry worth billions of dollars by making online ticketing accessible with world-class interface design. We get rave reviews from our clients for making ticketing easy and giving them the features they’ve been screaming for.”

The re-designed interface includes an HTML5 offline validation feature, which enables event owners to electronically validate tickets at the door using a laptop and an over-the-counter USB barcode scanner, even without an Internet connection present.

Promoters now have the ability to market discounts and special offers to consumers who have purchased tickets to previous shows and events.

Eventfinder Pro enables promoters, venues and artists to sell tickets online without giving up control over customer relationships, providing completely transparent financial reporting, and removing the industry practice of charging exorbitant transaction fees, delivery or convenience charges to end consumers.

It is available to all event promoters, venues, festivals, bands and arts organizations in Australia and New Zealand.